A new production line at the Sablé-sur-Sarthe plant

Inspired by consumers' creativity, Boursin® Cheese Rolls, have met with great success since the product was launched in 2012. To meet demand and offer new flavors such as pepper and dried tomatoes, the Group invested in a new 1,000-square-meter production workshop at the Sablé-sur-Sarth plant in France dedicated entirely to cheese rolls. The cheese rolls are destined for the French, Belgian, British, Dutch, and Swiss markets.