Kiri® teams up with Dubai Cares to educate disadvantaged children

In 2014, the Kiri® brand partnered with the Emirate's Dubai Cares charity to break the cycle of poverty by ensuring that children have access to a quality primary education. The process was simple and fun. A donation was made to the charity each time a picture of a Kiri® recipe was posted on the brand's Instagram feed with the #kirifeeds hash tag.

The operation generated 2,000 followers on the Instagram feed, an excellent first-time performance.

Know more about Dubaï Cares